Monday, August 16, 2010

Mickey Factz - Paradise [OFFICIAL VIDEO]

Blending ethereal beats and nuanced delivery Battery Records' Bronx-bred MC Mickey Factz rips through his new single, "Paradise," off his upcoming release, "The Achievement."



History - Mickey Factz attended Adlai E. Stevenson High School in The Bronx, New York City; the same high school as hip hop pioneer Afrika Bambaataa. After working as a paralegal, Factz began his rap career online in 2005.

For 2008's The Leak, Vol.1: The Understanding, Factz leaked one song every week on MySpace for 17 weeks. One of the songs, "I'm Sean (50 Shots More)", was written from the perspective of Sean Bell, who was killed by New York police in 2006. In a 2008 interview Factz recalled, "I had heard a few records from some New York artists, whose names I won’t mention, and I wasn’t very pleased with what they were doing. [...] I decided that I was going to get in the shoes of Sean Bell and talk about the night of him dying, him at his funeral, him seeing the press conferences and him just talking to the youth and letting them know that we have to come together and do better than what’s going on right now." Factz's song-per-week release strategy was also used for The Leak, Vol.2: The Inspiration, which contains guest appearances by Drake, Travie McCoy, and Tanya Morgan. The music video for "Rockin' N Rollin'", featuring The Cool Kids, was added to rotation at MTV.[4] Factz was named to XXL magazine's annual "Freshmen 10" issue in 2009, and he appeared in a Honda commercial later that year as a spokesman for the Accord. Factz contributed a song, "Rocker", to the soundtrack of the Fight Night Round 4 video game, and he signed to Battery Records in May 2010.

History Via - Widipedia.org